DigitalxMarketing Celebrates Maria Chua’s HighLevel Certified Admin Achievement

DigitalxMarketing is proud to announce that our Client Services Director, Maria Lourdes Josenia Chua, has achieved the distinction of becoming a HighLevel Certified Admin.

This certification recognises Maria’s knowledge of the HighLevel platform and reinforces the advanced practical experience she already brings to CRM configuration, marketing automation, workflows, sales pipelines, websites, funnels, AI tools, integrations, troubleshooting and client training.

As a highly valued senior member of the DigitalxMarketing team, Maria plays a central role in transforming marketing and technology strategies into practical systems that deliver measurable business value. Her HighLevel Certified Admin status further strengthens our ability to help businesses improve their customer management, streamline operations and build more effective sales and marketing processes.

What Does Being a HighLevel Certified Admin Mean?

HighLevel is an all-in-one sales, marketing and customer relationship management platform designed to help businesses and marketing agencies manage leads, automate communication and improve customer engagement.

Becoming a HighLevel Certified Admin demonstrates an understanding of how to configure, manage and optimise the platform effectively. This includes working with contact records, sales pipelines, calendars, automated workflows, forms, email and SMS campaigns, websites, funnels, reporting tools and system integrations.

For DigitalxMarketing clients, Maria’s certification provides added confidence that their HighLevel systems are being managed by someone with both recognised platform knowledge and extensive hands-on experience.

Technology alone does not create results. It must be configured around the needs of the business, connected to the right processes and supported by a clear strategy. Maria’s strength lies in understanding both the technical capabilities of a platform and the practical outcomes a client is trying to achieve.

Turning Digital Strategy into Practical Business Solutions

As Client Services Director at DigitalxMarketing, Maria works directly with clients as their day-to-day strategic and delivery lead. She oversees multiple client programmes, coordinates implementation and continually identifies opportunities to improve performance, simplify processes and optimise results.

Her responsibilities extend well beyond managing projects. Maria helps ensure that digital strategies are translated into systems that teams can confidently use in their everyday operations.

This may involve designing an automated lead-nurturing journey, improving the structure of a sales pipeline, developing a website or funnel, resolving a technical integration issue or training a client’s team to manage its CRM more effectively.

Maria approaches each project with a clear focus on business value. Rather than introducing technology simply for the sake of having new tools, she considers how each platform, process or automation can save time, improve customer communication and support sustainable growth.

She is known by clients and colleagues for her competence, consistency and commitment to getting things done.

Advanced HighLevel CRM and Marketing Automation Experience

Maria’s practical HighLevel experience covers many of the functions businesses need to manage their marketing, sales and customer relationships more effectively.

Her capabilities include:

• HighLevel CRM configuration and administration

• Marketing automation and workflow development

• Sales pipeline setup and optimisation

• Lead capture and nurturing systems

• Websites, landing pages and sales funnels

• Email and SMS marketing campaigns

• Appointment calendars and automated reminders

• AI tools and communication solutions

• Third-party integrations

• Account troubleshooting and system improvements

• Reporting and performance monitoring

• Client onboarding, support and training

These skills enable DigitalxMarketing to provide clients with more than a standard software setup. We can develop connected systems that support the entire customer journey—from the moment a prospect submits an enquiry to ongoing follow-up, appointment booking, conversion and long-term customer communication.

Maria’s HighLevel Certified Admin qualification confirms her commitment to maintaining a high standard of platform knowledge while continuing to expand her practical expertise.

Broader Digital Marketing and Website Expertise

Although HighLevel is an important part of Maria’s technical skill set, her experience extends across the wider digital marketing landscape.

Maria is also a Wix specialist with expertise in website design and development. She helps businesses create and improve websites that are professional, user-friendly and aligned with their marketing goals.

Her broader capabilities include search engine optimisation, AI optimisation, digital marketing strategy, website and marketing audits, content development, email marketing, social media management and analytics.

This combination of strategic, creative and technical knowledge gives Maria a valuable perspective when working with clients. She can assess how different elements of a business’s digital presence work together rather than viewing its website, CRM, automation and marketing campaigns as separate activities.

By connecting these areas, Maria helps create more consistent customer experiences and more efficient internal processes.

A Strong Commitment to Professional Development

Maria’s HighLevel Certified Admin achievement is part of her wider commitment to continuous professional development.

She has completed certifications from respected technology and marketing organisations, including HighLevel, Google, Meta, LinkedIn, Semrush and Cisco. These qualifications complement a professional career spanning client services, account management, operations, management and digital marketing across international environments.

Maria graduated Cum Laude from PATTS College of Aeronautics with a Bachelor of Science in Airline Business Administration, majoring in Marketing. During her studies, she was also recognised as a Leadership Award recipient.

She additionally holds a Bachelor of Secondary Education specialising in Special Education and Teaching and is currently completing her Master of Business Administration at AMA University.

Her varied educational and professional background has helped develop the leadership, communication, analytical and problem-solving skills she brings to her role at DigitalxMarketing.

Creating Lasting Value for Our Clients

Maria is intelligent, hardworking and solutions-focused. One of her greatest strengths is her ability to learn new technologies quickly, understand complex problems and translate them into clear, practical solutions.

This ability is particularly valuable in a digital environment where platforms, customer expectations and marketing practices continually evolve. Businesses need more than access to technology; they need experienced people who can determine which tools are appropriate, configure them correctly and ensure they contribute to meaningful outcomes.

At DigitalxMarketing, Maria is a key part of the team responsible for turning digital, AI and marketing strategies into working systems. Her leadership helps ensure that our clients receive solutions that are practical, efficient and designed to create lasting value.

We warmly congratulate Maria Lourdes Josenia Chua on becoming a HighLevel Certified Admin. This achievement reflects her dedication to professional growth, technical excellence and outstanding client service.

If your business needs support with HighLevel CRM setup, marketing automation, sales pipelines, websites, funnels, integrations or digital marketing strategy, contact DigitalxMarketing to discover how our team can help you build smarter systems and achieve better results.