Funnels - Design, Build & Projections
If you are selling online or implementing digital marketing strategies, your conversions and return on investment can increase substantially with the use of sales and marketing funnels, that are designed well, with good copy, and have an automated process of follow-up.
At DigitalxMarketing, we use the latest technology, tools and, software to help you design, build and optimise your sales and marketing funnels.
If you are doing business online then using sales and marketing funnels is essential to drive engagement, build contacts and increase sales. Good design, implementation, and strategies are the difference between your business making a profit or a loss.
So if you want to market your business and drive sales online, and find out whether your funnels will return a profit then read on to learn more.
A simple funnel outline can look like this
What are Sales and Marketing funnels?
Sales and marketing funnels are different ways to direct your traffic, gain awareness, drive engagement and, nurture leads until you convert them into a client or customer. You might be running an ad on Facebook or Google Adwords and take your traffic to a sales funnel like the one below.
However, you may be doing various campaigns or using content in a way to make potential customers become aware of who you are with the objective of generating new leads and your strategy might involve taking them through their customer value journey and nurturing them at different stages.
Funnels help you achieve these important outcomes:
Create awareness for your brand, product, or service
Increase interest in what you have to offer
Evoke a desire for purchase through education and information
Help leads perform a desirable action
Move leads through the funnel to the final purchase.
DigitalxMarketing use a range of the latest software tools to be able to design, build and launch funnels.
Typically Funnel building software includes features such as:
Drag-and-drop page builder
Lead generation tool
Live or automated email/SMS marketing campaigns
Sales funnel builder
Video hosting with in-play promotional pop-ups
Before you set up your next Sales and Marketing funnel, Landing Page, Email sequence of traffic campaigns, make sure you use our DigitalxMarketing profit forecasting and simulation software.
Our Funnel Simulator software will let you quickly model & simulate the potential profit of any sales or marketing funnel or business idea before you create landing pages or buy traffic - which saves you time & money!
Here’s How Our “Funnel Simulator" Software Can Help You Avoid Costly Mistakes And Shortcut Your Way To Starting & Scaling A Successful Marketing Funnel...
Plan Smarter: Save time & money!
Simulate before you build!
Discover your funnel's potential!
Model all your business ideas!
Avoid costly marketing mistakes!
Find optimisation opportunities!
Simulate traffic before buying!
Plan Your Next Big Online Business Idea Or Optimise & Scale Your Existing Business
Quickly & easily make visual diagrams of any Marketing Funnel. Yes/No pathways, follow-up communications, and more. Create a Funnel Map from scratch or use one of our many industry-specific pre-made Blueprint Projects to save you time.
Or Actual Data
DxM Simulate let’s you enter hypothetical Funnel data & settings OR you can enter actual data from an existing Funnel or Business you might have — or you can use a combination of BOTH for planning purposes.
The real ‘magic’ behind DxM Simulate is how it will automatically calculate potential revenue, profit, ROI, and other metrics from any Funnel Simulation you create. Make any change… presto. DxM Simulate instantly shows you the new numbers.
Simulate Traffic &
DxM Simulate is a fantastic tool to ‘show’ prospective clients what we plan to build for them as well as some of the potential results! You can also use DxM Simulate each step of the way by visually showing what’s been done so
far and what is planned.
DxM Simulate lets you run powerful reports for any Funnel Simulation you create.
The DxM Funnel Mapping Software
DxM Simulate lets you design funnel maps as simple or as complex as you want.
Traffic Entry Points
Create multiple “entry points” where traffic will enter your funnel. You don’t always want to traffic to only start at the first object of your funnel.
Upsells & Downsells
Easily add an Upsell or Downsell to your funnel to sell more products & services to your customers during the checkout process for your front-end, main product.
Create Yes/No behavioral pathways in your funnel. It’s now just as important what you do with visitors that take the actions you want them to take as those that immediately don’t.
It’s critically important to capture a prospect’s email address and permission to email them. Use the Opt-in Form object (and set the opt-in rate) to begin an email follow-up process.
Sales Pages & Order Forms
Add Sales Pages and Order Forms wherever you sell products & services in your funnel. You can add more than one product for a Sales Page, and also set your Cart Abandonment rate.
Map out pre-scheduled, automated email follow-up sequences to drive your prospects to different Landing Pages within your funnel. Email sequences are a must-use strategy.
You can add a ‘Wait’ mechanism anywhere in your funnel to have your pre-scheduled actions happen over a longer time period. Use a “1-Day” wait to send out an email the next day, for example.
FB Messenger Bots
ChatBots are becoming more important than ever for Digital Marketing. These automated ‘interactive’ sequences are a great way to send your prospects to different parts of your funnel.
Webinar (Live & Recorded)
DxM Simulate let’s you simulate & plan any type of Webinar Campaign — and simulate the profitability. Live Webinars, Replays, or On-demand. See results based on Attendance & Purchase Rates.
Survey Marketing is becoming more and more valuable for targeted Digital Marketing. Create different Marketing Funnel paths based on the answers a prospect chooses in a survey.
Sending prospects & customers to different types of content (blog posts, videos, whitepapers, etc.) is an important part of Digital Marketing. This object has an optional call-to-action built-in.
If you use an “application” process of any kind (such as for a Consulting funnel) you can easily simulate the application process (and conversions for it) by using this object.
SMS & Phone Activity
You can use DxM Simulate to model inbound or outbound text messages or phone calls for any funnel you create. Set the rate at which your prospects take any of these actions to simulate the results.
Add multiple “Notes” anywhere you want on your Project Designs. Notes are useful to help you (or client) understand ‘what’s happening’ at different parts of your Marketing Funnel.
Custom Object Colors
DxM Simulate allows you to change the colors for any Objects you use to design your Funnel Map. Use the same color for all of your Objects, or change them individually. It’s up to you.